Category Archives: back-to-school

Backpacks Ready, Pencils Up – It’s Time for a Back-to-School #RT2Win

It’s time to unpack the suitcases and pack up those backpacks! With the summer season quickly coming to an end, it’s time to get those college cybersecurity priorities in order so you can have the best school year yet. As students across the country get ready to embark on—or return to—their college adventure, many are not proactively protecting their data according. A recent survey from McAfee. found that only 19% of students take extra steps to protect their academic records, which is surprising considering 80% of students have either been a victim of a cyberattack or know someone who has been impacted. In fact, in the first few months of 2019, publicly disclosed cyberattacks targeting the education sector increased by 50%, including financial aid schemes and identity theft.

From data breaches to phishing and ransomware attacks, hitting the books is stressful enough without the added pressure of ensuring your devises and data are secure too. But you’re in luck! Avoid being the cybersecurity class clown and head back to school in style with our A+ worthy Back-to-School RT2Win sweepstakes!

Three [3] lucky winners of the sweepstakes drawing will receive a McAfee Back-to-School Essentials Backpack complete with vital tech and cybersecurity supplies like Beats Headphones, UE BOOM 3 Waterproof Bluetooth Speaker, Fujifilm Instax Mini 9 Instant Camera, DLINK router with McAfee Secure Home Platform, Anker PowerCore Portable Charger and so much more! ($750 value, full details below in Section 6. PRIZES). The best part? Entering is a breeze! Follow the instructions below to enter and good luck!

#RT2Win Sweepstakes Official Rules

  • To enter, go to https://twitter.com/McAfee_Home, and find the #RT2Win sweepstakes tweet.
  • The sweepstakes tweet will be released on Tuesday, August 13, 2019, at 12:00pm PT. This tweet will include the hashtags: #ProtectWhatMatters, #RT2Win AND #Sweepstakes.
  • Retweet the sweepstakes tweet released on the above date, from your own handle. The #ProtectWhatMatters, #RT2Win AND #Sweepstakes hashtags must be included to be entered.
  • Sweepstakes will end on Monday, August 26, 2019 at 11:59pm PT. All entries must be made before that date and time.
  • Winners will be notified on Wednesday, August 28, 2019, via Twitter direct message.
  • Limit one entry per person.

1. How to Win:

Retweet one of our contest tweets on @McAfee_Home that include “#ProtectWhatMatters, #RT2Win AND #Sweepstakes” for a chance to win a McAfee Back-to-School Essential Backpack (for full prize details please see “Prizes” section below). Three [3] total winners will be selected and announced on August 28, 2019. Winners will be notified by direct message on Twitter. For full Sweepstakes details, please see the Terms and Conditions, below.

#RT2Win Sweepstakes Terms and Conditions

2. How to Enter: 

No purchase necessary. A purchase will not increase your chances of winning. McAfee Back-to-School #RT2Win Sweepstakes will be conducted from August 13, 2019 through August 27, 2019. All entries for each day of the McAfee Back-to-School #RT2Win Sweepstakes must be received during the time allotted for the McAfee Back-to-School #RT2Win Sweepstakes. Pacific Daylight Time shall control the McAfee Back-to-School #RT2Win Sweepstakes, duration is as follows:

  • Begins Tuesday, August 13 at 12:00pm PST
  • Ends: Monday, August 26, 2019 at 11:59pm PST
  • Three [3] winners will be announced: Wednesday, August 28, 2019

For the McAfee Back-to-School #RT2Win Sweepstakes, participants must complete the following steps during the time allotted for the McAfee Back-to-School Sweepstakes:

  1. Find the sweepstakes tweet of the day posted on @McAfee_Home which will include the hashtags: #ProtectWhatMatters, #RT2Win and #Sweepstakes
  2. Retweet the sweepstakes tweet of the day and make sure it includes the #ProtectWhatMatters, #RT2Win, and hashtags.
  3. Note: Tweets that do not contain the #ProtectWhatMatters, #RT2Win, and #Sweepstakes hashtags will not be considered for entry.
  4. Limit one entry per person.

Three [3] winners will be chosen for the McAfee Back-to-School #RT2Win Sweepstakes tweet from the viable pool of entries that retweeted and included #ProtectWhatMatters, #RT2Win and #Sweepstakes. McAfee and the McAfee social team will choose winners from all the viable entries. The winners will be announced and privately messaged on Wednesday, August 28, 2019 on the @McAfee_Home Twitter handle. No other method of entry will be accepted besides Twitter. Only one entry per user is allowed, per Sweepstakes.  

3. Eligibility: 

McAfee Back-to-School #RT2Win Sweepstakes is open to all legal residents of the 50 United States who are 18 years of age or older on the dates of the McAfee Back-to-School #RT2Win Sweepstakes begins and live in a jurisdiction where this prize and McAfee Back-to-School #RT2Win Sweepstakes not prohibited. Employees of Sponsor and its subsidiaries, affiliates, prize suppliers, and advertising and promotional agencies, their immediate families (spouses, parents, children, and siblings and their spouses), and individuals living in the same household as such employees are ineligible.

4. Winner Selection:

Winners will be selected at random from all eligible retweets received during the McAfee Back-to-School #RT2Win Sweepstakes drawing entry period. Sponsor will select the names of three [3] potential winners of the prizes in a random drawing from among all eligible submissions at the address listed below. The odds of winning depend on the number of eligible entries received. By participating, entrants agree to be bound by the Official McAfee Back-to-School #RT2Win Sweepstakes Rules and the decisions of the coordinators, which shall be final and binding in all respects.

5. Winner Notification: 

Each winner will be notified via direct message (“DM”) on Twitter.com by August 28, 2019. Prize winners may be required to sign an Affidavit of Eligibility and Liability/Publicity Release (where permitted by law) to be returned within ten (10) days of written notification, or prize may be forfeited, and an alternate winner selected. If a prize notification is returned as unclaimed or undeliverable to a potential winner, if potential winner cannot be reached within twenty-four (24) hours from the first DM notification attempt, or if potential winner fails to return requisite document within the specified time period, or if a potential winner is not in compliance with these Official Rules, then such person shall be disqualified and, at Sponsor’s sole discretion, an alternate winner may be selected for the prize at issue based on the winner selection process described above. 

6. Prizes: 

McAFEE BACK-TO-SCHOOL ESSENTIAL BACKPACK (3)

  • Approximate ARV for Prize: $750
    • McAfee Backpack
    • McAfee Water Bottle
    • McAfee Notebook
    • D-Link Ethernet Wireless Router with McAfee Secure Home
    • McAfee Total Protection, 5 devices, 1-year subscription
    • Beats EP On-Ear Headphones
    • Ultimate Ears BOOM 3 Portable Waterproof Bluetooth Speaker
    • Fujifilm Instax Mini 9 Instant Camera with Mini Film Twin Pack
    • Tile Mate – Anything Finder
    • Anker PowerCore 10000, Portable Charger

Limit one (1) prize per person/household. Prizes are non-transferable, and no cash equivalent or substitution of prize is offered.

The prize for the McAfee Back-To-School #RT2Win Sweepstakes is a ONE (1) Back-to-School Essential Backpack, complete with the above supplies, for each of the three (3) entrants. Entrants agree that Sponsor has the sole right to determine the winners of the McAfee Back-to-School #RT2Win Sweepstakes and all matters or disputes arising from the McAfee Back-to-School #RT2Win Sweepstakes and that its determination is final and binding. There are no prize substitutions, transfers or cash equivalents permitted except at the sole discretion of Sponsor. Sponsor will not replace any lost or stolen prizes. Sponsor is not responsible for delays in prize delivery beyond its control. All other expenses and items not specifically mentioned in these Official Rules are not included and are the prize winners’ sole responsibility.

7. General Conditions: 

Entrants agree that by entering they agree to be bound by these rules. All federal, state, and local taxes, fees, and surcharges on prize packages are the sole responsibility of the prizewinner. Sponsor is not responsible for incorrect or inaccurate entry information, whether caused by any of the equipment or programming associated with or utilized in the McAfee Back-to-School #RT2Win Sweepstakes, or by any technical or human error, which may occur in the processing of the McAfee Back-to-School #RT2Win Sweepstakes. entries. By entering, participants release and hold harmless Sponsor and its respective parents, subsidiaries, affiliates, directors, officers, employees, attorneys, agents, and representatives from any and all liability for any injuries, loss, claim, action, demand, or damage of any kind arising from or in connection with the McAfee Back-to-School #RT2Win Sweepstakes, any prize won, any misuse or malfunction of any prize awarded, participation in any McAfee Back-to-School #RT2Win Sweepstakes-related activity, or participation in the McAfee Back-to-School #RT2Win Sweepstakes. Except for applicable manufacturer’s standard warranties, the prizes are awarded “AS IS” and WITHOUT WARRANTY OF ANY KIND, express or implied (including any implied warranty of merchantability or fitness for a particular purpose).

8. Limitations of Liability; Releases:

By entering the Sweepstakes, you release Sponsor and all Released Parties from any liability whatsoever, and waive any and all causes of action, related to any claims, costs, injuries, losses, or damages of any kind arising out of or in connection with the Sweepstakes or delivery, misdelivery, acceptance, possession, use of or inability to use any prize (including claims, costs, injuries, losses and damages related to rights of publicity or privacy, defamation or portrayal in a false light, whether intentional or unintentional), whether under a theory of contract, tort (including negligence), warranty or other theory.

To the fullest extent permitted by applicable law, in no event will the sponsor or the released parties be liable for any special, indirect, incidental, or consequential damages, including loss of use, loss of profits or loss of data, whether in an action in contract, tort (including, negligence) or otherwise, arising out of or in any way connected to your participation in the sweepstakes or use or inability to use any equipment provided for use in the sweepstakes or any prize, even if a released party has been advised of the possibility of such damages.

  1. To the fullest extent permitted by applicable law, in no event will the aggregate liability of the released parties (jointly) arising out of or relating to your participation in the sweepstakes or use of or inability to use any equipment provided for use in the sweepstakes or any prize exceed $10. The limitations set forth in this section will not exclude or limit liability for personal injury or property damage caused by products rented from the sponsor, or for the released parties’ gross negligence, intentional misconduct, or for fraud.
  2. Use of Winner’s Name, Likeness, etc.: Except where prohibited by law, entry into the Sweepstakes constitutes permission to use your name, hometown, aural and visual likeness and prize information for advertising, marketing, and promotional purposes without further permission or compensation (including in a public-facing winner list).  As a condition of being awarded any prize, except where prohibited by law, winner may be required to execute a consent to the use of their name, hometown, aural and visual likeness and prize information for advertising, marketing, and promotional purposes without further permission or compensation. By entering this Sweepstakes, you consent to being contacted by Sponsor for any purpose in connection with this Sweepstakes.

9. Prize Forfeiture:

If winner cannot be notified, does not respond to notification, does not meet eligibility requirements, or otherwise does not comply with the prize McAfee Back-to-School #RT2Win Sweepstakes rules, then the winner will forfeit the prize and an alternate winner will be selected from remaining eligible entry forms for each McAfee Back-to-School #RT2Win Sweepstakes.

10. Dispute Resolution:

Entrants agree that Sponsor has the sole right to determine the winners of the McAfee Back-to-School #RT2Win Sweepstakes and all matters or disputes arising from the McAfee Back-to-School #RT2Win Sweepstakes and that its determination is final and binding. There are no prize substitutions, transfers or cash equivalents permitted except at the sole discretion of Sponsor.

11. Governing Law & Disputes:

Each entrant agrees that any disputes, claims, and causes of action arising out of or connected with this sweepstakes or any prize awarded will be resolved individually, without resort to any form of class action and these rules will be construed in accordance with the laws, jurisdiction, and venue of New York.

12. Privacy Policy: 

Personal information obtained in connection with this prize McAfee Back-to-School #RT2Win Sweepstakes will be handled in accordance policy set forth at http://www.mcafee.com/us/about/privacy.html.

  1. Winner List; Rules Request: For a copy of the winner list, send a stamped, self-addressed, business-size envelope for arrival after August 13,2019 before August 27, 2019 to the address listed below, Attn: #RT2Win at CES Sweepstakes.  To obtain a copy of these Official Rules, visit this link or send a stamped, self-addressed business-size envelope to the address listed in below, Attn: Sarah Grayson. VT residents may omit return postage.
  2. Intellectual Property Notice: McAfee and the McAfee logo are registered trademarks of McAfee, LLC. The Sweepstakes and all accompanying materials are copyright © 2019 by McAfee, LLC.  All rights reserved.
  3. Sponsor: McAfee, LLC, Corporate Headquarters 2821 Mission College Blvd. Santa Clara, CA 95054 USA
  4. Administrator: LEWIS, 111 Sutter St., Suite 850, San Francisco, CA 94104

The post Backpacks Ready, Pencils Up – It’s Time for a Back-to-School #RT2Win appeared first on McAfee Blogs.

How to Help Kids Steer Clear of Digital Drama this School Year

Editor’s note: This is Part II of helping kids manage digital risks this new school year. Read Part I.

The first few weeks back to school can be some of the most exciting yet turbulent times of the year for middle and high schoolers. So as brains and smartphones shift into overdrive, a parent’s ability to coach kids through digital drama is more critical than ever.

Paying attention to these risks is the first step in equipping your kids to respond well to any challenges ahead. Kids face a troubling list of social realities their parents never had to deal with such as cyberbullying, sexting scandals, shaming, ghosting, reputation harm, social anxiety, digital addiction, and online conflict.

As reported by internet safety expert and author Sue Scheff in Psychology Today, recent studies also reveal that young people are posting under the influence and increasingly sharing risky photos. Another study cites that 20 percent of teens and 33 percent of young adults have posted risky photos and about 8 percent had their private content forwarded without their consent.

No doubt, the seriousness of these digital issues is tough to read about but imagine living with the potential of a digital misstep each day? Consider:

  • How would you respond to a hateful or embarrassing comment on one of your social posts?
  • What would you do if your friends misconstrued a comment you shared in a group text and collectively started shunning you?
  • What would you do if you discovered a terrible rumor circulating about you online?
  • Where would you turn? Where would you support and guidance?

If any of these questions made you anxious, you understand why parental attention and intention today is more important than ever. Here are just a few of the more serious sit-downs to have with your kids as the new school year gets underway.

Let’s Talk About It

Define digital abuse. For kids, the digital conversation never ends, which makes it easier for unacceptable behaviors to become acceptable over time. Daily stepping into a cultural melting pot of values and behaviors can blur the lines for a teenage brain that is still developing. For this reason, it’s critical to define inappropriate behavior such as cyberbullying, hate speech, shaming, crude jokes, sharing racy photos, and posting anything intended to cause hurt to another person.

If it’s public, it’s permanent. Countless reputations, academic pursuits, and careers have been shattered because someone posted reckless digital content. Everything — even pictures shared between best friends in a “private” chat or text — is considered public. Absolutely nothing is private or retractable. That includes impulsive tweets or contributing to an argument online.

Steer clear of drama magnets. If you’ve ever witnessed your child weather an online conflict, you know how brutal kids can be. While conflict is part of life, digital conflict is a new level of destruction that should be avoided whenever possible. Innocent comments can quickly escalate out of control. Texting compromises intent and distorts understanding. Immaturity can magnify miscommunication. Encourage your child to steer clear of group texts, gossip-prone people, and topics that can lead to conflict.

Mix monitoring and mentoring. Kids inevitably will overshare personal details, say foolish things, and make mistakes online. Expect a few messes. To guide them forward, develop your own balance of monitoring and mentoring. To monitor, know what apps your kids use and routinely review their social conversations (without commenting on their feeds). Also, consider a security solution to help track online activity. As a mentor, listening is your superpower. Keep the dialogue open, honest, and non-judgmental and let your child know that you are there to help no matter what.

Middle and high school years can be some of the most friendship-rich and perspective-shaping times in a person’s life. While drama will always be part of the teenage equation, digital drama and it’s sometimes harsh fallout doesn’t have to be. So take the time to coach your kids through the rough patches of online life so that, together, you can protect and enjoy these precious years.

The post How to Help Kids Steer Clear of Digital Drama this School Year appeared first on McAfee Blogs.

5 Digital Risks That Could Affect Your Kids This New School Year

digital risks

digital risksStarting a new school year is both exciting and stressful for families today. Technology has magnified learning and connection opportunities for our kids but not without physical and emotional costs that we can’t overlook this time of year.

But the transition from summer to a new school year offers families a fresh slate and the chance to evaluate what digital ground rules need to change when it comes to screen time. So as you consider new goals, here are just a few of the top digital risks you may want to keep on your radar.

  1. Cyberbullying. The online space for a middle or high school student can get ugly this time of year. In two years, cyberbullying has increased significantly from 11.5% to 15.3%. Also, three times as many girls reported being harassed online or by text than boys, according to the U.S. Department of Education.
    Back-to-School Tip: Keep the cyberbullying discussion honest and frequent in your home. Monitor your child’s social media apps if you have concerns that cyberbullying may be happening. To do this, click the social icons periodically to explore behind the scenes (direct messages, conversations, shared photos). Review and edit friend lists, maximize location and privacy settings, and create family ground rules that establish expectations about appropriate digital behavior, content, and safe apps.Make an effort to stay current on the latest social media apps, trends, and texting slang so you can spot red flags. Lastly, be sure kids understand the importance of tolerance, empathy, and kindness among diverse peer groups.
  2. Oversharing. Did you know that 30% of parents report posting a photo of their child(ren) to social media at least once per day, and 58% don’t ask permission? By the age of 13, studies estimate that parents have posted about 1,300 photos and videos of their children online. A family’s collective oversharing can put your child’s privacy, reputation, and physical safety at risk. Besides, with access to a child’s personal information, a cybercriminal can open fraudulent accounts just about anywhere.
    Back-to-School Tip: Think before you post and ask yourself, “Would I be okay with a stranger seeing this photo?” Make sure there is nothing in the photo that could be an identifier such as a birthdate, a home address, school uniforms, financial details, or password hints. Also, maximize privacy settings on social networks and turn off photo geo-tagging that embeds photos with a person’s exact coordinates. Lastly, be sure your child understands the lifelong consequences that sharing explicit photos can have on their lives.
  3. Mental health + smartphone use. There’s no more disputing it (or indulging tantrums that deny it) smartphone use and depression are connected. Several studies of teens from the U.S. and U.K. reveal similar findings: That happiness and mental health are highest at 30 minutes to two hours of extracurricular digital media use a day. Well-being then steadily decreases, according to the studies, revealing that heavy users of electronic devices are twice as unhappy, depressed, or distressed as light users.
    Back-to-School Tip: Listen more and talk less. Kids tend to share more about their lives, friends, hopes, and struggles if they believe you are truly listening and not lecturing. Nurturing a healthy, respectful, mutual dialogue with your kids is the best way to minimize a lot of the digital risks your kids face every day. Get practical: Don’t let your kids have unlimited phone use. Set and follow media ground rules and enforce the consequences of abusing them.
  4. Sleep deprivation. Sleep deprivation connected to smartphone use can dramatically increase once the hustle of school begins and Fear of Missing Out (FOMO) accelerates. According to a 2019 Common Sense Media survey, a third of teens take their phones to bed when they go to sleep; 33% girls versus 26% of boys. Too, 1 in 3 teens reports waking up at least once per night and checking their phones.digital risks
    Back-to-School Tip:
    Kids often text, playing games, watch movies, or YouTube videos randomly scroll social feeds or read the news on their phones in bed. For this reason, establish a phone curfew that prohibits this. Sleep is food for the body, and tweens and teens need about 8 to 10 hours to keep them healthy. Discuss the physical and emotional consequences of losing sleep, such as sleep deprivation, increased illness, poor grades, moodiness, anxiety, and depression.
  5. School-related cyber breaches. A majority of schools do an excellent job of reinforcing the importance of online safety these days. However, that doesn’t mean it’s own cybersecurity isn’t vulnerable to cyber threats, which can put your child’s privacy at risk. Breaches happen in the form of phishing emails, ransomware, and any loopholes connected to weak security protocols.
    Back-to-School Tip: Demand that schools be transparent about the data they are collecting from students and families. Opt-out of the school’s technology policy if you believe it doesn’t protect your child or if you sense an indifferent attitude about privacy. Ask the staff about its cybersecurity policy to ensure it has a secure password, software, and network standards that could affect your family’s data is compromised.

Stay the course, parent, you’ve got this. Armed with a strong relationship and media ground rules relevant to your family, together, you can tackle any digital challenge the new school year may bring.

The post 5 Digital Risks That Could Affect Your Kids This New School Year appeared first on McAfee Blogs.